Qualta was initially designed in 2017 as a submission for a type design assignment while at typography school. Set on producing a geometric sans, it started with the circular form drawn from a 50s television screen. The bloated shape gave an illusion of protrusion and so much open space to the rounded letters. A broken stem was then added to the lowercase to provide a notch that allowed the typeface legibility in smaller sizes.
The typeface was then developed into eight cuts with their corresponding italics. The lower case g includes a variation with a transitional link derived from the upper case Q’s tangent tail. Qualta’s original concept was designed by Isabel Gatuslao and was developed by Pedro Gonzalez.
Showing posts with label Nuanced. Show all posts
Showing posts with label Nuanced. Show all posts
Friday, August 16, 2019
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